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VIDEO - IMAX Boss On Trying Too Hard To Sell Product And Spielberg's Response

The BBC have published this short video interview with the IMAX CEO Richard Gelfond.  In the interview he admits when he took over, he tried to sell the new technology far too hard.  He also reveals Steven Spielberg's response when he asked him to produce his movie for IMAX. The Bearded Trio - The Site For Steven Spielberg, George Lucas, John Williams and a whole lot more. THE BEARDED TRIO ON FACEBOOK THE BEARDED TRIO ON TWITTER THE BEARDED TRIO ON GOOGLE+ THE BEARDED TRIO ON PINTEREST CLICK HERE FOR FACTS ON STEVEN SPIELBERG CLICK HERE FOR FACTS ON GEORGE LUCAS CLICK HERE FOR FACTS ON JOHN WILLIAMS

The Force is Coming to Town This Christmas at the Trafford Centre; Even Santa takes a Break from Christmas Preparations To Explore A Galaxy Far, Far Away in IMAX VR

Star Wars: Droid Repair Bay , the Official Virtual Reality Experience Connected to  Star Wars: The Last Jedi , now available at  the IMAX VR Centre at ODEON INTU TRAFFORD CENTRE This Holiday season, in addition to seeing Lucasfilm’s  Star Wars: The Last Jedi  in IMAX cinemas, film fans can now join the Force and step into the Star Wars universe with two exciting virtual reality experiences at the newly launched IMAX VR Centre at the ODEON at intu Trafford Centre.  Star Wars: Droid Repair Bay  and  Star Wars: Trials on Tatooine  are both now available at the recently launched state-of-the-art experience centre in Manchester, which invites guests to experience other worlds with immersive, multi-dimensional virtual reality experiences, including movie entertainment content and games. In  Star Wars: Droid Repair Bay  – the official VR experience connected to  Star Wars: The Last Jedi  – participants take on an im...

BLADE RUNNER 2049 TO BE SPECIALLY FORMATTED FOR IMAX THEATRES

IMAX Unveils New Customized Countdown Trailer, Plus Animated GIF Illustrating How Fans will Experience 26% More of the Image in IMAX IMAX® has announced today that the October 5 th  IMAX release of  Blade Runner 2049  will allow fans to experience more of the action than in any other format.  Only in IMAX will the entire film be specially formatted and presented in an expanded 1.9:1 aspect ratio. This means that the movie will fill more of the screen, and fans will see  26% more of the image in IMAX than standard theatres. To illustrate the expanded aspect ratio, IMAX created a GIF that depicts what moviegoers will see in standard theatres versus what they will see in IMAX from an actual scene from the movie.  Additionally, IMAX also unveiled a  brand-new customized countdown trailer  for the film to get fans excited for  a truly out of this world moviegoing experience. The IMAX release of  Blade Runner 2049  ...

PIRATES OF THE CARIBBEAN: SALAZAR’S REVENGE SPECIALLY FORMATTED FOR IMAX

New GIF Illustrates How Fans will Experience  26% More of the Image Exclusively in IMAX Ahoy, Matey!  Pirates of the Caribbean: Salazar’s Revenge  sails into cinemas May 25 th  and movie-goers will get to experience more of Captain Jack Sparrow’s voyage in IMAX. Only in IMAX will the entire film be specially formatted and presented in an expanded 1.9:1 aspect ratio. This means that the movie will fill more of the screen, and fans will see  26% more of the image in IMAX than standard theatres , making for a moviegoing experience fans will treasure. To illustrate the expanded aspect ratio, IMAX created a GIF and a special image that depict what movie-goers will see in standard theatres versus what they will see in IMAX. The IMAX release of  Pirates of the Caribbean: Salazar’s Revenge  will be digitally re-mastered into the image and sound quality of The IMAX Experience® with proprietary IMAX DMR® (Digital Re-mastering) technology. The crystal...

Star Wars: The Last Jedi to Feature Select Scenes Captured with IMAX® Cameras

Following J.J. Abrams’ iconic use of IMAX ®  cameras in  Star Wars: The Force Awakens , IMAX and Lucasfilm have announced that director Rian Johnson has captured key sequences of  Star Wars: The Last Jedi  using IMAX’s extremely high-resolution cameras, delivering IMAX audiences greater scope and increased image quality in IMAX’s exclusive aspect ratio for a uniquely immersive experience. The news of Johnson leveraging IMAX cameras for key sequences of  Star Wars: The Last Jedi  comes as part of an extended slate deal announcement between IMAX and The Walt Disney Studios, a division of The Walt Disney Company. Building on their existing long-standing relationship, the two companies announced today that they have extended their multi-faceted agreement with a new multi-picture deal — beginning this year and extending through 2019 —that includes the much-anticipated live-action and animated tentpole releases from Walt Disney Animation Studios, Pixar, Mar...

Watch How This Imax Cinema Is Created In 12 Hours For Rogue One Premiere

12 hours!  That's all it took to create a fully functioning Imax theatre for the premiere of Rogue One: A Star Wars Story.  The Beijing Water Cube (remember that from the 2008 Olympics?) was transformed into the cinema with all the necessary high quality sound and huge screen to give you that full Imax immersive feel.  I can't even put all my DVDs in order in 12 hours. Here's what they had to say on the project along with the video: It took less than 12 parsecs for our crew to build a pop-up IMAX theatre. Check out the miraculous transformation of the Beijing Water Cube! The IMAX release of Rogue One: A Star Wars Story will be digitally re-mastered into the image and sound quality of The IMAX Experience®. For more info, visit  http://www.imax.com/movies/rogue-one-... The Bearded Trio - The Site For Steven Spielberg, George Lucas, John Williams and a whole lot more. THE BEARDED TRIO ON FACEBOOK THE BEARDED TRIO ON TWITTER THE BEARDED TRIO ON GOOGLE+ T...

GO ROGUE IN IMAX®: NEW FEATURETTE SPOTLIGHTS WHAT MAKES THIS STAR WARS EXPERIENCE STAND APART

“The thing that just crept to the surface really easily was this idea of a slightly more realistic  Star Wars…we took war photography from Vietnam, the South Pacific and the Middle East  and Photosho pped rebel helmets on the soldiers and replaced some things with stormtroopers  in the background…” -  Director Gareth Edwards To celebrate this week’s upcoming release of  Rogue One: A Star Wars Story,  IMAX has released a new featurette. Offering commentary from Director Gareth Edwards and members of the cast including Felicity Jones, Diego Luna, Donnie Yen, Mads Mikkelsen, and Ben Mendelsohn, the featurette highlights what sets  Rogue One  apart from other movies in the  Star Wars franchise, as well as the importance of seeing this epic tale on a grand scale. “It’s the world’s biggest campfire that we’re all gathering around, and you haven’t really seen your film until you’ve sat down in an IMAX screen and watched it.”  - Dire...

STAR WARS: THE FORCE AWAKENS BREAKS IMAX OPENING WEEKEND RECORD IN THE UK WITH £3.4 MILLION

STAR WARS: THE FORCE AWAKENS BREAKS IMAX® OPENING WEEKEND RECORD IN THE UK WITH £3.4 MILLION FROM 42 IMAX® THEATRES FILM ALSO SETS NEWS IMAX WORLDWIDE OPENING WEEKEND RECORD GROSSING USD$48 MILLION IN IMAX ®  THEATRES WORLDWIDE IMAX Corporation today announced that Lucasfilms’  Star Wars: The Force Awakens  scored a record-setting opening weekend in the UK with £3.4 million from 42 IMAX® theatres. The film surpassed the Company’s previous best weekend in the country set by SPECTRE with £2.9 million. The film also set a new IMAX worldwide opening weekend record – grossing USD$48 million worldwide on 677 screens (excluding China), surpassing the Company’s previous best weekend set by  Jurassic World  with USD$44.1 million globally (which included China).The previous worldwide box-office record holder in IMAX – without China – was  Avengers: Age of Ultron , which earned USD$25.2 million during its opening weekend globally. “We always knew th...

IMAX RELEASES STAR WARS: THE FORCE AWAKENS BEHIND THE FRAME FEATURETTE

The new IMAX Behind-the-Frame featurette takes you behind-the-scenes to see how IMAX cameras were used to put Star Wars fans into the centre of the action like never before. The featurette provides  exclusive commentary from Director J.J. Abrams and the  Star Wars  cast – including Harrison Ford, Daisy Ridley, John Boyega, Gwendoline Christie, and Adam Driver . On December 17, the latest installment in the world-renowned series,  Star Wars: The Force Awakens,  will hit theatres and the only way that fans can truly become part of the action is by experiencing it in IMAX® 3D. Director J.J. Abrams commented:  “That feeling of going to the movies and having a fully immersive, powerful, high-quality presentation of the film is something that is more valuable than ever and I think IMAX stands for that. When you go to see a movie in that format you know you are going to get something that is the best version of going out to the movies.” Abrams shot key sequen...

“STAR TREK BEYOND” WILL BE RELEASED IN IMAX® THEATRES GLOBALLY BEGINNING JULY 22, 2016

Official Press Release: Paramount Pictures, Skydance, Bad Robot and IMAX Corporation (NYSE: IMAX) today announced that “STAR TREK BEYOND,” the third film in the blockbuster franchise, will be digitally re-mastered into the immersive IMAX® format and released in IMAX® theaters worldwide beginning July 22, 2016. “STAR TREK BEYOND” is directed by Justin Lin and reunites Jon Cho, Simon Pegg, Chris Pine, Zachary Quinto, Zoë Saldana, Karl Urban and Anton Yelchin. Idris Elba, Sofia Boutella, Lydia Wilson and Joe Taslim are joining the cast. Based upon “Star Trek” created by Gene Roddenberry, the film’s writers are Roberto Orci & John D. Payne & Patrick Mckay; and Douglas Jung & Simon Pegg. The film is produced by J.J. Abrams and Roberto Orci, and Justin Lin through his Perfect Storm Entertainment. The executive producers are Jeffrey Chernov, David Ellison, Dana Goldberg and Lindsey Weber. “IMAX provides a one-of-a-kind movie going experience to audiences all over th...

STAR WARS: THE FORCE AWAKENS IMAX® EXCLUSIVE ART

Here's the new poster for the IMAX release of Star Wars:  The Force Awakens. The IMAX release of Star Wars: The Force Awakens will be digitally re-mastered into the image and sound quality of An IMAX 3D Experience® with proprietary IMAX DMR® (Digital Re-mastering) technology. The crystal-clear images coupled with IMAX's customised theatre geometry and powerful digital audio create a unique environment that will make audiences feel as if they are in the movie. For more information, please visit: https://www.imax.com/movies/m/star-wars-the-force-awakens-an-imax-3d-experience/ The Bearded Trio - The Site For Steven Spielberg, George Lucas and John Williams THE BEARDED TRIO ON FACEBOOK THE BEARDED TRIO ON TWITTER THE BEARDED TRIO ON GOOGLE+ THE BEARDED TRIO ON PINTEREST CLICK HERE FOR FACTS ON STEVEN SPIELBERG CLICK HERE FOR FACTS ON GEORGE LUCAS CLICK HERE FOR FACTS ON JOHN WILLIAMS

The Star Wars News

After a brief summer holiday break were back, bringing you the latest and greatest Star Wars news! Without further a do lets go to a Galaxy Far Far Away..... Mild Spoilers Ahead!!!! Lets begin with a round up of events from one of the biggest Star Wars events in a while, Force Friday which took place on September 4th  A Look at Big Reveals f rom Star Wars: The Force Awakens from Force Friday http:// dorksideoftheforce.com/2015/09/04/a-l ook-at-big-reveals-from-star-wars-the-force-awakens-for-force-friday/ … 'Star Wars; Force Friday' Star Wars: The Force Awakens Is Taking Over ALL IMAX Screens for Four Weeks in December! http://www. starwars7news.com/2015/08/star-w ars-the-force-awakens-is-taking-over-all-imax-screens-for-four-weeks-in-december.html … 'Star Wars; The Force Awakens' Concerns have been raised in Ireland over the upcoming Star Wars filming on Skellig Michael again for Episode VIII http://www. rte.ie/ten/news/20...