Thursday, 10 July 2014


Extant, the new series from executive producer Steven Spielberg, premiered last night on CBS and, based on early numbers, it looks like it had a broader appeal with the older demographic.

The first episode of the highly anticipated sci-fi drama had an estimated 9.4 million viewers, with 1.7 rating for the 18-49 demographic.  Among the 25-54 demo, it earned a 2.4 rating.  There was a drop in younger viewers from the lead-in episode of Big Brother.

Of course, this being summer, many viewers DVR their programming - and CBS has a deal with Amazon Prime, which will release episodes of Extant four days after they premiere on the network.  It's likely the ratings will experience a bump when all those numbers are tallied.

Long story short - The premiere was respectable, but not quite as much as was expected.

(My own opinion - It was an intriguing premiere with a lot of potential.  I'll keep tuning in!)

Visit the official website at CBS.com/Extant.

Source: The Hollywood Reporter


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Contact Lisa at lisad@coffeewithkenobi.com

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